Katharine Nester talks customer experience in Forbes.

As a small business owner, you know customer service is king. But as you attempt to juggle all it takes to keep your business running, your customer experience may suffer every once in a while. Lucky for you, Ruby’s Chief Product and Technology Officer, Katharine Nester, recently shared three easy ways to deliver the service your customers deserve while managing the rest of your biz. Her tips are sure to help you build trust, improve your brand reputation, and win business!