Assets and media

Ruby brand library

Hi there and welcome to Ruby’s brand library! Here you’ll find information about our company, brand guidelines, high-resolution logo files, and more. These assets are meant to make it easy for you to create materials in line with our voice and style and tell the Ruby story in the most effective way.

For press inquiries, please contact Emily Sandison, Director of Brand & Growth Marketing at

About Ruby

Ruby is a US-based customer communication company that creates meaningful connections and maximizes opportunities for businesses, empowering them to freely pursue their purpose and, in turn, cultivate diverse and thriving local economies. Trusted by more than 14,000 businesses, Ruby’s virtual receptionist and live chat solutions help meet today’s customer demand for quick answers and personalized service, 24/7, 365 days a year. Founded in 2003, Ruby has earned national and global recognition with honors such as a 2022 Gold Stevie for Customer Service Employer of the Year, designation from Fortune magazine as a Best Small Company to Work For in the U.S., inclusion in the Inc. Best Workplaces, and repeat Great Places to Work rankings.

Brand identity

Visual brand guidelines

Discover everything you need to know about Ruby’s visual brand and identity—including logo usage, colors, typefaces, shapes, and photography.

Messaging guidelines

Master the Ruby voice and tone with in-depth information about our messaging and style, as well as technical rules.


A .png file of the Ruby logo in our signature color, Nelson, on a transparent background.

A .png file of the Ruby logo in indigo on a transparent background.

A .jpg file of the Ruby logo in our signature color, Nelson, on a white background.

A .png file of the Ruby logo in white on a transparent background.

Marketing resources for partners

Want to promote Ruby to your members, customers, clients, or audience through a co-promotional campaign?
Reach out to us: