Solutions

The call forwarding service that cares.

After all, your future business is on the line.

How it works

1

We say hello to your caller with a customized greeting. “Thank you for calling ABC Company, how may I help you today?”

2

Based on your customized call-handling instructions, we either forward the call to you, take a message, or send the caller to voicemail.

3

When the call is complete, the receptionist sends an email, text, or app notification with the caller’s message and any relevant details.

4

We can engage your callers in other ways including answering FAQs, scheduling appointments and completing short intake forms.

Option A: Manual call forwarding

Forward calls to Ruby the old-fashioned way. Simply dial a three-digit code and the phone number you want to forward to. (Smartphones make it even easier as there’s usually a “call forwarding” option in the settings menu.) Once you’ve set things up, your calls will be forwarded straight to us.

Option B: Remote call forwarding

Forward your business calls to Ruby using any phone. Follow the prompts to forward your toll-free number to our team of caller-impressing, privacy-protecting, award-winning virtual receptionists. With this option, you can even check your voicemails from afar.

Option C: Delayed call forwarding.

every call to ring in your office (for a pre-determined number of rings) before it is forwarded. This is a great option if you tend to come and go frequently and like to have the option of handling your own calls. This feature is available through most telephone service providers, and can typically be activated by contacting a service representative.

Ready to stop juggling phones?

When you port your number to Ruby, you can reduce your phone bill.

Your phone can ring at the worst possible time: right before a meeting, while you are with a customer, during dinner, or when your team is already juggling three other things. Ruby helps make sure those calls still reach a warm, helpful person.

With Ruby, you get:

Flexible call forwarding to Ruby, your team, voicemail, or another number you choose
Live receptionists who greet callers with care and follow your preferences
App controls that help you manage availability, messages, and call activity from wherever work takes you
Dedicated forwarding options for specific campaigns, services, or caller groups, such as marketing lines or Spanish-language customer lines

What is a call forwarding service?

A call forwarding service sends incoming calls from one number to another destination, such as your mobile phone, office line, voicemail, or Ruby’s live receptionists. For businesses, that means you can decide what happens when a call comes in instead of letting every ring interrupt your day.

Ruby adds a human touch to business call forwarding. When callers are sent to Ruby, our receptionists can answer with a customized greeting, take a message, route the call, schedule an appointment, answer FAQs, or collect intake details based on your instructions.

How does business call forwarding work?

With Ruby, calls can be forwarded manually, scheduled, or after a set number of rings. Once your call handling is set up, Ruby can greet callers, follow your preferences, and send updates via email, text, or app notifications so you know exactly what happened.

Key benefits of call forwarding for your business

The biggest benefit of business call forwarding is control. You decide when calls come to you, when they go to Ruby, and when another team member should step in.

It also helps protect your focus. Instead of stopping every time the phone rings, you can let Ruby handle routine calls, gather important details, and help callers reach the next step.

For small businesses, this can make a big difference. A missed call may be a new client, a booked job, a referral, or an urgent customer need. Ruby helps you stay responsive without hiring more front-desk staff or expecting your team to answer every call.

Call forwarding can also help you organize conversations by their source or purpose. For example, you might use one dedicated number for a paid marketing campaign, another for a specific service line, and another for Spanish-speaking customers. Ruby can follow customized instructions for each line, helping callers receive a relevant greeting and next step while giving your team clearer insight into what prompted the call.

Call forwarding features from Ruby

Ruby offers flexible options for forwarding calls based on how your business operates. You can send calls straight to Ruby, keep them ringing at your office first, or change your preferences when your schedule shifts.

You can also create dedicated call flows for different numbers. A law firm might route calls from a new advertising campaign to receptionists with campaign-specific intake instructions. A home services company could use a separate line for a seasonal promotion. A business serving English- and Spanish-speaking customers could direct its Spanish customer line to Ruby’s bilingual receptionists.

Through the Ruby app, you can set your availability, update call handling instructions, review receptionist messages, read voicemail transcriptions, set follow-up reminders, and track call volume. The app also helps protect your personal number by letting you show your Ruby-hosted business number as your caller ID.

That makes Ruby a practical call forwarding app for businesses when you want more control without added complexity.

Need privacy-conscious support for healthcare-related calls? Ruby also offers call handling designed to meet HIPAA requirements. Want to see how Ruby supports human conversations with smart technology? Learn more about Ruby’s approach to AI.

Why Ruby for call forwarding?

Ruby does more than send calls from one place to another. Our live receptionist support for growing businesses helps callers feel heard from the first hello.

That matters because your callers are often reaching out with something important. They may need legal help, want a quote, have a scheduling question, or need a quick answer before choosing a business. Ruby helps you respond with warmth and professionalism, even when you cannot pick up yourself.

If you need a call forwarding service for a small business, Ruby gives you the flexibility to stay available while protecting your time. You can compare Ruby’s plans based on your call volume.

FAQs

How does advanced call forwarding work?

Advanced forwarding gives you more control over where calls go and when. For example, you can send calls to Ruby only after your office phone rings a few times, forward calls when you are unavailable, or adjust your preferences through the Ruby app.

Can I forward calls to multiple phone numbers?

Yes. Ruby can help route calls based on your preferences, including forwarding calls to you, another team member, voicemail, or Ruby’s receptionists. Your setup depends on your business needs and the call flow you choose.

Does Ruby support after-hours call forwarding?

Yes. Ruby can support after-hours calls so your business can stay responsive outside your regular schedule. That is helpful for businesses that receive urgent inquiries, new leads, or customer calls in the evening, on weekends, or during holidays.

Can I customize when and where calls are forwarded?

Yes. You can customize your call-handling instructions and update them as your day progresses. Ruby can answer when you are busy, serve as backup when you do not pick up, or route calls based on your preferences.

You can also customize how Ruby handles calls from dedicated phone numbers. For example, callers reaching a marketing line can receive a campaign-specific greeting and intake experience, while callers using a Spanish customer line can connect with a bilingual receptionist. This helps your business provide more relevant support and understand which numbers or campaigns generate conversations.

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