How Your Small Business Can Benefit from a WOW Station

Small business customer service

Have you ever gone to get your mail and were delighted to find an unexpected package? Fulfilling an unexpressed need and hearing clients say: “WOW, how did you know??” is a phrase you will never get tired of hearing.

As we shared yesterday, exceptional customer service is more than being helpful — it’s about real, meaningful connections. But how do you make these surprises easy and sustainable for your team? Build a “WOW Station!

Follow these easy steps to achieve your own WOW Station:

  • Homebase. Designate an area in your office where you have the supplies you would need to send a personal gift or card. We keep our “WOW Station” in the break room — a central, high-traffic area that makes wow-ing convenient and top-of-mind.
  • Inspiration. Hang thank-you cards that you receive from clients and share stories of what your team has sent to spark ideas and celebrate connections.
  • Tools. Have pens and notecards available. Craft supplies like rubber stamps and tissue paper (in your brand’s colors) are always fun to jazz up a package.
  • Packing Supplies. Boxes, envelopes, and postage stamps put the finishing touches on your gift or card before you drop it in the mail.
  • Gift Cards. Don’t have room to keep a stockpile of gifts? That’s ok! Keep a gift card to a local store on-hand or create a prepaid Amazon account that you can use to find the perfect gift and make someone’s day.

Once you have sent your first WOW gift, you’ll ask yourself, “Why haven’t I done this before?” It’s an easy and efficient way to let your clients know that you care about them and are thankful for their business!

Try Ruby Risk Free

Call to talk to a live virtual receptionist and hear why 10,000+ companies Ruby.

Call Ruby Sign Up
Sales Support

Already a Ruby customer?

Let’s get started.

Ready to turn more callers into customers?

Missed connections translate to lost revenue. With Ruby, you have a partner in gaining and retaining customers. Plus, we’re so confident you’ll love our service, we offer a 21 day money-back guarantee*.

*Ruby is delighted to offer a money-back guarantee to first time users of both our virtual receptionist service and our chat service. To cancel your service and obtain a full refund for the canceled service (less any multi-service discount), please notify us of the service you wish to cancel either within 21 days of your purchase of that service or before your usage exceeds 500 receptionist minutes/50 billable chats, as applicable, whichever occurs sooner. Some restrictions may apply.