Ultimate guide to website chat

I moved halfway across the US a few months ago. As I’m sure anyone who’s gone through a similar move can attest, it wasn’t the easiest thing to do—and I found myself in a few situations I didn’t expect. For example, throughout the ordeal, I had some good and not-so-good experiences with live chat tools. […]
Top small business funding options for 2025

The launch of a small business is something to celebrate—but it can also feel like a daunting undertaking, even for the most seasoned entrepreneur. One way to ease the uncertainty and set your business up for long-term success is acquiring sufficient funding. With that in mind, let’s explore a few popular funding options so you […]
Virtual receptionists vs. automated phone service
https://youtu.be/zHmRllHD3Ls Talking to customers used to be simple. Someone would call your business, and you—or someone else at your office—would (hopefully) be there to pick up the phone. These days, you might not need to answer every call yourself, but you do have to consider more questions: What experiences do your callers expect? Are you […]
How does your customer service score? Take the quiz.
What makes a company’s customer service special? Maybe more importantly, what causes customer service to miss the mark? And where does your business fit into all this? Ruby has the answers; we know them from experience. Over two decades of delighting customers and making meaningful moments on behalf of thousands of small businesses, we’ve developed […]
How to get more customers over the phone
With faceless e-commerce giants sucking up consumers like black holes, small business owners shouldn’t try to fight fire with fire in such a competitive landscape. Instead, they must go the opposite route—by leaning into the human element and increasing personalization. And your most important channel when it comes to personalizing customer conversations? Your business phone. […]
Pros and cons of using a small business answering service
Is your work phone ringing off the hook? That’s great! One of the most important aspects of any small business is receiving incoming calls. But not every business has the luxury of a dedicated team member monitoring the phones during the workday—not to mention all the calls that come in after-hours. Luckily, there’s no shortage […]