Well, hello! Hi there! Greetings, salutations, namaste, shalom, aloha, and howdy! Hope youโre having a good morning, or afternoon, or evening, or late-night blog-reading sesh.
My nameโs Matt, and Iโm Rubyโs new content strategist. Nice to meet you!
Okay, truth be told, weโve met before. Or, I should say that if youโre a regular visitor to the Ruby blog, weโre probably already familiar with each other. Iโve helped develop dozens of Ruby blog posts, guides, and other resources, working behind the scenes with the brilliant Markie Johansen and other members of the exceptional team here.
Until recently, I was a self-employed writer. I spent a little over nine years running my own content marketing business, helping companies of all kinds and sizes tell their stories and connect meaningfully with their audiences. For much of that time, I was content (eh? get it?) with my career, happy to take the good (freedom, autonomy) with the less-good (uncertainty, freelance taxes).
Then I met Ruby. And like 13,000+ customers and hundreds of Rubys before me, I fell in love.
Itโs not just what this company does, but how and why. The people, the values, the dedication to small businesses, the collective sense of humor and humanityโRuby has it all. This is a place where everyone matters, where every interaction is kind, real, and fun. Anyone whoโs ever communicated with a Ruby virtual receptionist or chat specialist has experienced the special brand of personal connection that flows through the entire organization, from the frontlines to sales and marketing, customer happiness, operations, and the executive team.
In short, the idea of working on content full-time at Ruby was a dream job for me. A few weeks ago, the dream came true.
Reader, they hired me.
Thatโs where this story endsโand the next one begins. Iโm honored to have the opportunity to share the new chapter with all of you.
At Ruby, we take pride in creating educational, engaging, and empowering content for growing businesses and the people who operate them. As content strategist, my goal is to provide you with the resources you need to build your organization, delight your customers or clients, and make a lasting, positive impact in your community. Together with the rest of the marketing team, Iโll be expanding Rubyโs library with more content in more formats, keeping value, authenticity, and accessibility front and center.
Iโm looking forward to diving keyboard-first into this role and bringing you more tools, stories, and insights you can use to grow your business. We already have a ton of exciting stuff planned for this year, and I canโt wait to share it with you.
Until then, I encourage you to check out our latest guide: The new front door to your business. There youโll find plenty of information and advice (including a few sections written by yours truly) about building and optimizing your online presence. Grab it here.
See you โround these parts again soon!
